CarMax
CarMax, a leading used-car retailer headquartered in Richmond, Virginia, offers a streamlined car-buying experience. During my time at The Martin Agency, I contributed to the development of a new advertising campaign that highlighted the simplicity of using CarMax’s services, infused with a touch of humor. My role focused on designing the animated typographic frames, incorporating CarMax’s bold yellow brand color and signature typeface over a mix of cool and warm imagery to create a visually cohesive and engaging campaign.
The Martin Agency
Motion Design